EPISODE SUMMARY

Ever wonder how the most successful leaders in proptech make it to the top? In this episode of Multifamily Excellence, host Jonathan Treble sits down with Natalie Cariola, CRO at SmartRent, to uncover the game-changing decisions and bold risks that have defined her 25-year career in the multifamily technology space.

Natalie doesn’t just talk about leadership—she lives it. From starting out as a leasing agent at 17 to scaling Zumper into one of the leading names in proptech, Natalie’s journey is one of fearless innovation, calculated risks and relentless learning. She shares how stepping outside of her comfort zone has fueled her growth, and why taking charge of your own career is the ultimate key to success.

With 25 years of experience in multifamily and technology, Natalie dives deep into how she uses autonomy and trust to build high-performing teams and innovative solutions. She also talks about the invaluable lessons she learned from scaling startups in the fast-evolving proptech industry, where embracing change and continual learning are non-negotiable for success.

Natalie’s approach to autonomy, team building and leadership will challenge the way you think about scaling companies and your own professional development. Whether you’re leading a startup, climbing the corporate ladder, or simply navigating a tech-driven industry, this episode will give you the tools to think bigger, push boundaries and confidently bet on yourself.

Natalie Cariola’s career is a masterclass in leadership, risk-taking and scaling innovation. Ready to break free from your comfort zone and learn the secrets of proptech leadership from one of its trailblazers? Tune in now!

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