Over the past few years, the concept of home has metamorphosed — and so has the definition of what renters expect from their living space. For millions of remote and hybrid workers, that expectation now includes the ability to work productively just steps from their front door.
As the line between home and office blurs, multifamily developers and operators are taking note and asking an increasingly urgent question: how can apartment buildings transform underutilized common areas into coworking spaces that actually work?
The answer lies in rethinking “dead space” as a revenue-generating, resident-retaining asset.
According to Justin Clary, Business Development Sales Executive at WithMe, Inc., this doesn’t require developers to start from scratch, but it does demand a strategic approach.
“To successfully convert underutilized areas into compelling coworking hubs, properties must look beyond simple repurposing and prioritize thoughtful, resident-focused upgrades,” he told Allwork.Space.
